So, the idea is to SHIFT whatever that is to create healthy value for growth! Live with Clarity
Check out these 3 examples:
Product or service sharing. Car-sharing services, like Zipcar and fashion rental companies like Bag, Borrow & Steal allow you to rent everything from ball gowns to designer bags without the commitment of ownership. Use it when you need it and give it back.
Redistribution. Craigslist, eBay and Freecycle are the big players in this space where the idea is to pass (or sell) something that you don’t want any longer to someone who does.
Collaborative lifestyles. People are renting or loaning out their own homes and cars to travelers who want to skip hotel and rental company costs.
What’s the implication for marketers?
Social Media eValuation 101 webinar for basic cyber communication methodology
Nice to have simple, basics to check and get clarity before details to digging,
Mobile enables unique customer insights for location and time-specific targeting. Explore @ ibm.co/Xx0trH #ibmmobile
JiWire Mobile Audience Insights Report Q42011
.. diffusion of mobile retailing is moving rapidly beyond the early adopter phase. A recent study conducted by the Centre for the Study of Commercial Activities (2012) on the mobile shopping behavior of 18 to 25 year old university students found that 91 percent of respondents owned a smartphone. One-in-three said they had downloaded a shopping-specific app, and the majority of respondents said they actively searched new apps weekly
“For a brand to have value today, it must be seen to be honest. So to me it makes sense for companies to embrace truth and transparency, not just because it’s inevitable but because it’s good for you. I believe open institutions will perform better. They will have higher trust and be able to build better networks. Transparency drops transaction costs in supply chains. It increases loyalty with employees. It helps create good value—because value is evidenced like never before. And if your company is buff, you can “undress for success.” Transparency is a new form of power, which pays off when harnessed”
Web site and Social Media are becoming more important place to share information than ever before. This trend seems continue and asks us to write more, to compose more content… to share over the internet media in multiple ways.
To enhance content quality, requires certain skill set. And from now on, I suppose it would become more crucial to have as an individual own skills, rather than seeking someone professional to serve your needs.
These writing composition are quite different from what we learn in school English class. Ideal to have marketing views with core based resource approach when considering objectives in conjunction with media characteristics and nature.
Here is what I must share with you.
The Simple 7 Steps - which I have distilled Only The Essence Needed from my writing composition method used by Fortune 500 clients over the last 20 years.
Mini Online Workshop Event: Thu 2/7/2013 11:00 AM - 12:00 PM PT
Free Registration http://bit.ly/RegisterEvent_ReceiveDetails
Look forward to sharing New Value with you at this event!
thanking your Social Sharing about this event:
Award Winning eBranding Expert: eBrandingPro@gmail.com
CEO, Value Gear Network, Inc.
PS. I Share The Exact Steps at the workshop!
The Steps guide to Articulate True Voice with professional marketing & eBranding awareness.
By applying this Result Proven method allow Your Business Communication Enhancement.
Transform Your Promo Tools as Pros!
More Info http://bit.ly/VGN_EventArticulateAsPros20713
Video is the Social CEO Hotspot
More than ever, CEOs are using video to promote their company narratives and connect. In 2010, video was used by only 18 percent of CEOs. Today, the rate of video usage has more than doubled, with 40 percent of CEOs now appearing in corporate videos. Growth in video is nearly evenly divided between CEOs appearing in videos on company websites and on corporate YouTube channels.
Individual participation as part of creating New Value, based on what they are, what they have and already have been doing for what they get paid for in new ways to participate in whole business unit as one company or organization is very ideal.
Perhaps, Two components hold key for success in new value creation for business service
-> The value to create… in which ways? ….. in which directions?
-> From development, review the resources to provide the product/service…
Developing the products which represent, reflect the creators power, capability of serving in ways that brings value to customers/clients most are the efficient and ideal.
When composing the possible best value, which increases sales as by product.
Ami Yamazaki, eBranding Expert, Commercial Communication Designer, Strategist
CEO Value Gear Network, Inc.
- Your Global Commercial Communication Team since 2003-
Learn Result Proven 7 Professional Steps in ONE DAY Online Workshop
and Articulate Your Social Media Profile & Other Promo Tools To Get Results in 2013!
Value Focus Marketing - True Voice Marketing
Importance of Branding Method that based on Resource and Value Resonance.